Amstel Taverns USSD Promotion
Mobile Technology Driving Tavern Engagement & Rewards
The Challenge
Amstel needed to drive engagement and loyalty among tavern customers while providing an accessible mobile solution that works across all phone types. The challenge was creating a promotion system that could reach customers regardless of smartphone access.
Universal Access
Create solution accessible on all mobile phones, not just smartphones
Tavern Engagement
Drive customer loyalty and repeat visits to participating taverns
Reward System
Implement effective rewards that motivate participation and brand loyalty
USSD
Technology
Our Solution
We developed a comprehensive USSD-based promotion system that allows tavern customers to participate in rewards programs using any mobile phone, creating an inclusive and engaging experience.
USSD Technology
Simple dial codes accessible on any mobile phone, ensuring universal participation across all customer segments
Reward System
Instant rewards and loyalty points that customers can earn and redeem at participating taverns
Analytics Dashboard
Real-time tracking of participation rates, popular taverns, and customer engagement metrics
Campaign Results
The USSD promotion delivered exceptional engagement and tavern participation
50K+
Active Participants
85%
Participation Rate
300+
Participating Taverns
40%
Repeat Engagement
Platform Features
What Our Team Said
"The USSD promotion was brilliant! I could participate using my basic phone and actually won prizes. It made me visit my local tavern more often."
Thabo M.
Tavern Customer
"The USSD system was perfect for the clients tavern customers. Everyone could participate regardless of their phone type, and it significantly increased customer loyalty and visits."
Neil Hutchinson
Head of Key Accounts, Techsys Digital
Ready to Launch Your USSD Campaign?
Let's create an inclusive mobile promotion that reaches all your customers through accessible USSD technology.
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